MAKING SUSTAINABILITY SUSTAINABLE
How will the sustainability industry change over the next year? We will continue to see conscious consumerism grow. Industries are being forced to own up to the environmental cost of convenience that society had previously demanded above all else. Gen-Z, for example, has been known to boycott fast fashion companies whose products end up in landfills. The next decade? There will be an increased focus on “the how.” Manufacturing, distribution, and marketing of goods and services will be held to higher standards of transparency. That begins at the inception of the supply chain, what materials we use, how factory workers are treated—all the way through to the point of purchase and receipt. For us at Healthynest, it means working with our carbon-neutral facility to enhance our diaper with organic cotton, knowing that conventional…